Job Description

Social Media Manager

Location: Deerfield Beach, FL

Employment Type: Full-time, On-Site

Join Our Team at Butterfly Effects!

Butterfly Effects is looking for a results-driven Social Media Manager to oversee the production, launch, and performance analysis of our social media content. In this role, you’ll manage tactical campaigns, optimize lead generation efforts, and ensure all social media initiatives align with our annual marketing plan. If you thrive in a fast-paced, collaborative environment and have a passion for digital marketing, this opportunity is for you!

This position is based in office at our Deerfield Beach Headquarters.

What Would You Be Doing?

• Social Media Project Management:
• Manage the production schedule for social media content, ensuring timely execution.
• Oversee the launch of content across platforms, optimizing performance.
• Collaborate with the Creative Content Manager to ensure brand consistency.
• Campaign Execution and Analysis:
• Monitor and manage paid search, paid social, display ads, and sponsored ads.
• Analyze campaign performance, providing insights to enhance engagement.
• Maintain dashboards and reporting tools to track key performance indicators (KPIs).
• Marketing Plan Execution:
• Execute tactical components of the annual marketing plan on time and within budget.
• Coordinate with cross-functional teams and external vendors to achieve campaign goals.
• Serve as the primary contact for social media activities and updates.
• Strategic Collaboration:
• Work with the Marketing Manager to ensure alignment with business objectives.
• Develop responsive strategies to drive client leads and optimize marketing spend.
• Act as a liaison between creative and marketing teams for seamless workflow execution.

Why Work at Butterfly Effects?

• Competitive salary and comprehensive health benefits.
• 401K plan with company matching.
• Paid Time Off (PTO) and paid holidays.
• Professional growth and development opportunities.
• Be part of a mission-driven company making a real impact in families' lives.

What Do You Bring to the Role?

• Education: Bachelor's degree in Marketing, Communications, Digital Media, or a related field (preferred).
• Experience:
• 3+ years in social media management, project management, or digital marketing.
• Proven track record of managing and optimizing social media campaigns.
• Technical Skills:
• Proficiency with social media management tools (e.g., Hootsuite, Sprout Social).
• Experience with analytics platforms (e.g., Google Analytics, Facebook Insights).
• Familiarity with paid search, display ads, and social advertising (Google Ads, Meta Ads Manager).
• Basic knowledge of creative production processes for video and graphics.
• Core Competencies:
• Strong organizational and project management skills.
• Analytical mindset with the ability to translate data into actionable insights.
• Excellent communication and collaboration abilities.
• Detail-oriented and proactive problem-solver.
• Preferred Skills:
• Experience in healthcare or ABA therapy marketing is a plus.
• Familiarity with marketing automation tools (HubSpot, Salesforce, Airtable).
• Knowledge of SEO best practices and CMS platforms like WordPress.

Who Are We?

Butterfly Effects has served more than 13,000 families since our inception in 2005. We have a long history of improving the lives of children and families affected by autism spectrum disorder through our family-centric applied behavior analysis (ABA) approach. Our mission is to deliver ABA treatment in partnership with families affected by autism to foster a more joyous life.

Our butterfly logo was chosen as a symbol of love, rebirth, and metamorphosis. Together, the name and logo represent our common purpose and deep commitment to helping families create lasting change through individualized ABA therapy.

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